How To Use Dating Principles For Public Relations Success

Public Relations at its core is all about relationships and how to maintain quality relationships between a brand/business and their target audience. This is why communications is central to PR; wherever there are strong communications there are strong relationships. Using the right words in the right way can influence an audience and make them fall in love with your brand, become loyal to it and forgive it when it makes a mistake. I thought it would be interesting to use some dating principles to illustrate how brands can drive forward their PR success. This fun but functional video will give you some key dating principles which you can use to enhance your PR success in business or for your personal brand. It's a fun way to look at a strategic vision for raising brand visibility.

The principles are straightforward but if used strategically they can make an impact.